Introducing MarketEdge: Be the First to Find State and Local Government Opportunities
WEBINAR: Watch the Recording
ABOUT THIS EVENT
Find Opps First | Guide the Solution | Win More Deals
Meet MarketEdge by The Atlas. The only software that helps State and Local vendors win more deals by getting you into opportunities first. MarketEdge finds pre-RFP opportunities that match your ideal customer profile, and delivers them to your inbox. Our AI analyzes over 4 million signals a month to match you with right-fit accounts and contacts that have problems you can solve.
In this webinar Elle Hempen co-founder of The Atlas and Steffanie Zazulak Demand Generation and Sales Activation Manager at Accela (an early MarketEdge adopter) introduced this game changing solution and share the difference it makes for growing quality State and Local pipeline.
You’ll learn how MarketEdge can help you to:
- Find active, right-fit opportunities first (before your competitors)
- Know who to connect with within an account (including their contact info)
- Get a 360 degree view of an account (search behavior, recent news, and purchasing behavior)
WHY MARKETEDGE? WHY NOW?
State and Local government vendors usually find out about opportunities after RFPs have already been issued. When it’s too late.
Other solutions claiming to surface leads for State and Local vendors rely on scraping RFP data (they’re too late) or by analyzing the online browsing behavior of B2B prospects (wrong market).
In a perfect world, State and Local vendors would know the moment government officials start researching problems their companies can solve.
That’s why we created MarketEdge.
The Atlas is transforming the relationship between the public and private sectors through several cutting edge products that serve both the public and private sectors, all of which increase speed and transparency in the frustratingly antiquated SLED market. Elle is also a U.S. Marine Corps spouse, mom, and alumni of the Obama Administration.
Steffanie is an innovative, hands-on and strategic marketing professional. She has 15+ years of success in B2B marketing and is a proven catalyst for sustainable, profitable growth. Steffanie collaboratively develops marketing programs in partnership with sales teams that increase profitability and is widely recognized in govtech circles as a forward thinking marketing leader in the areas of account-based marketing and social selling.